Post by account_disabled on Mar 1, 2024 21:28:57 GMT -8
It was March 9th when, with a live conference on Facebook, the President of the Council of Ministers Giuseppe Conte invited citizens for the first time to stay inside their homes, suspending unnecessary production activities and asking those who could, to adopt smart working. Since that day many things have changed, up until the statement from the WHO - the World Health Organization in which the pandemic was officially declared. Right from the start, brands demonstrated their ability to use creativity and intelligence, reviewing their communications to also contribute to the dissemination of correct and verified information. Millions of voices united under the hashtag #iorestoacasa : a real chorus shared and carried forward by users, influencers and brands. The target? Counter the spread of the virus by inviting citizens to stay inside their homes. A small effort necessary to also support those who, every day, fight on the front line against the coronavirus. All together united by a single message .
It is precisely the companies that have demonstrated social commitment , enthusiastically participating in solidarity competitions, as well as with real online and offline information campaigns. Among these we remember that even the main social networks , from the first moment, have used their own channels to fight fake news and inform users, often in collaboration Australia WhatsApp Number Data with the WHO itself. For this new monthly appointment with the best creativity of the month, we have selected some of the most interesting examples for you. Let's discover them together! orestoacasa: brand communication Brands and social solidarity DistantimaUniti: brands change their image Useful tips from brands to better spend your time at home Staying up to date in an ever-changing world is essential. That's why we've collected the main digital trends of 2020 to keep an eye on.
Click the image below to receive the free report directly to your inbox! report_digital_trend_2020 #iorestoacasa: brand communication As we said before, we all have to stay at home, yet there are people who have to go to their workplace every day to guarantee the necessary services: doctors and nurses, but also workers, supermarket clerks, transporters... People too often forgotten in official thanks and which are nevertheless exposed to greater risks. For this reason, some brands have chosen to create communication campaigns that aim to thank these people . Some examples? Xiaomi , a mobile phone manufacturing company, has created a social campaign for the city of Milan: together with Nonna Rosetta of Casa Surace , the brand relies on the image and spontaneity of this face to say thank you and, why not, scold, as only a grandmother can do, those who persist in not wanting to respect the rules. Two messages from Xiaomi , one aimed at those who are carrying out a socially useful activity
It is precisely the companies that have demonstrated social commitment , enthusiastically participating in solidarity competitions, as well as with real online and offline information campaigns. Among these we remember that even the main social networks , from the first moment, have used their own channels to fight fake news and inform users, often in collaboration Australia WhatsApp Number Data with the WHO itself. For this new monthly appointment with the best creativity of the month, we have selected some of the most interesting examples for you. Let's discover them together! orestoacasa: brand communication Brands and social solidarity DistantimaUniti: brands change their image Useful tips from brands to better spend your time at home Staying up to date in an ever-changing world is essential. That's why we've collected the main digital trends of 2020 to keep an eye on.
Click the image below to receive the free report directly to your inbox! report_digital_trend_2020 #iorestoacasa: brand communication As we said before, we all have to stay at home, yet there are people who have to go to their workplace every day to guarantee the necessary services: doctors and nurses, but also workers, supermarket clerks, transporters... People too often forgotten in official thanks and which are nevertheless exposed to greater risks. For this reason, some brands have chosen to create communication campaigns that aim to thank these people . Some examples? Xiaomi , a mobile phone manufacturing company, has created a social campaign for the city of Milan: together with Nonna Rosetta of Casa Surace , the brand relies on the image and spontaneity of this face to say thank you and, why not, scold, as only a grandmother can do, those who persist in not wanting to respect the rules. Two messages from Xiaomi , one aimed at those who are carrying out a socially useful activity